Fashion retailer R&B has enhanced the safety of its store in Qatar’s Doha Mall with an Advanced MxPro 5 two-loop fire alarm control panel, commissioned by Eurofire Technical Services.

The standalone system provides complete protection for the outlet, including back-of-house and customer areas, and is integrated with key services across the store such as the fan coil units, sliding doors, access control, and PAVA system.

The MxPro 5’s flexible configuration capabilities have allowed the team to tailor a robust cause-and-effect setup that supports automatic reset logic and smooth coordination with life safety systems. These integrations ensure a swift response in the event of an alarm, enabling safe evacuation while maintaining clear communication across all staff and public areas.

Chosen for its intuitive interface and user-friendly maintenance features, the MxPro 5 panel supports easy day-to-day operation for store management and facilities teams. Eurofire Technical Services was responsible for the full scope of work, including system design, supply, installation and commissioning.

Kumaraguru Raja Gopal of Eurofire Technical Services said: “Advanced is always our first choice for projects like this. The panels are simple to install and configure and provide great reliability for both the installer and end user. For R&B at Doha Mall, the system had to be robust and easy to manage, and Advanced delivered exactly that.”

Sargunan Sellamuthu, Business Development Manager for the Middle East at Advanced, added: “Our MxPro 5 panel continues to be a trusted choice for high-traffic retail environments. Its ease of use, flexible configuration options, and strong third-party system compatibility make it ideal for outlets like R&B at Doha Mall. We’re pleased to support Eurofire Technical Services in delivering a dependable life safety solution for such a well-known brand.”

With its powerful processor, extensive configuration capabilities, and seamless third-party integration, the MxPro 5 provided the performance and flexibility required for a high-footfall retail setting like R&B. Approved to EN54 Parts 2 and 4 and offering robust false alarm management features, the panel ensures dependable protection across both public and staff areas. Its intuitive setup and maintenance features also made it the practical choice for a fast-paced commercial environment, delivering complete peace of mind for installers and store operators alike.

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Advanced has supplied an intelligent MxPro 5 fire panel with wireless detection to iconic Scottish knitwear brand Eribé.

An Advanced MxPro 5 analogue addressable fire panel has been installed at Eribé Knitwear to provide industry-leading protection that is high-performance and fault-tolerant. The system was installed following a fire risk assessment which required Category L2 coverage. 

Founded in 1986, Eribé’s knitwear design house and manufacturing company is based in Melrose, in the Scottish Borders. The company prides itself in championing Made in Scotland and has a dedicated fan base worldwide. During 2024 the company took time to assess the whole business to strengthen its internal and external systems and processes for its staff and customers. As part of this process, Eribé reviewed its fire system to ensure full compliance and prioritise staff, premises, and customer safety by investing in Advanced fire protection. 

Fire and security service providers, Safe Services, installed an Advanced MxPro 5 single-loop analogue addressable fire panel to replace the existing fire system, as it was old and could not be brought up to standard. Since the MxPro 5 was being retrofitted at Eribé the Advanced panel was seamlessly integrated with an EMS Firecell wireless system, this simplified the installation since cabling was not required throughout the building. 

“In 2024 we reviewed our business as a whole to strengthen our processes. The safety of our staff, premises, and customers was a priority and so we were fully behind investing in an Advanced fire safety system. We are now really proud to say that with the help of Safe Services, our extended team, managers and directors feel far more knowledgeable regarding the risks and actions, and the whole team feels safer and more invested in it as a result,” said Tamsin Ansdell, Eribé Knitwear. 

Graeme Millar, Fire Technical Sales Engineer at Safe Services, said: “We were responsible for the installation, commissioning, verification and handover of the system at Eribé, and will also be conducting ongoing maintenance. As we installed the Advanced panel with the wireless EMS Firecell it made it far more straightforward and meant less disruption for Eribé. We have several sites we have worked on with the same combination, and know the Advanced MxPro 5 works well with EMS equipment. The Advanced MxPro 5 is our panel of choice as it’s a trusted and reliable panel with our design and installation teams.” 

Neil Parkin, Sales Manager at Advanced, said: “Choosing wireless equipment when installing a fire system is ideal for retrofitting, where cabling can be trickier to install and visually unappealing. Add to that the time and cost benefits they provide to installers, and it is a great choice in multiple scenarios both large and small. Our MxPro 5 panels are designed to make life as easy as possible, delivering robust protection that offers real peace of mind, all backed up by our highly rated technical support.” 

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Reel Cinemas in Bahrain’s popular Marassi Mall has enhanced its fire safety infrastructure by installing a state-of-the-art Axis AX fire alarm system from Advanced. 

The installation was designed to protect both cinema-goers and staff across a wide range of areas, including seven cinema screens, an IMAX theatre, VIP lounges, the kitchen, waiting lobby, and common areas. This project was spearheaded by Alpha Fire & Safety and used the powerful Axis AX fire system, known for its flexibility, reliability, and compliance with UL 864 10th Edition standards. 

With the installation covering such a dynamic environment, including high-ceiling auditoriums and specialised spaces like the IMAX screen, the project posed significant logistical challenges. However, the scalability and advanced configuration options of the Axis AX system allowed the team to overcome these hurdles seamlessly.  

Alpha Fire & Safety chose a 4-loop Axis AX panel, along with a comprehensive range of devices including smoke detectors, heat detectors, sounders, manual call points, and duct detectors. In addition, a voice evacuation system was integrated into the installation, ensuring clear and effective emergency communications across all areas of the cinema. An audio booster panel was also installed to ensure that emergency communications would be clearly transmitted throughout the expansive complex. 

The system’s versatility was further demonstrated through its integration with third-party systems critical to Reel Cinemas’ operations. Access control, fan control units, kitchen hoods, motorised smoke dampers, and FM200 gas control systems were all seamlessly connected to the Axis AX platform, ensuring comprehensive control and safety management from a central point. 

“The Axis AX installation at Reel Cinemas was smooth and efficient, despite the complexities of working in a large-scale entertainment venue. The system’s flexibility and advanced configuration options allowed us to tailor it to the project’s specific fire safety needs, seamlessly integrating with the cinema’s existing infrastructure. The Axis AX’s reliability and ease of programming enabled us to meet the challenges of this dynamic environment while ensuring top-level safety for cinema-goers and staff,” said Adithya Karne, Draughtsman & Estimator at Alpha Fire & Safety. 

Sargunan Sellamuthu, Advanced’s Business Development Manager for the Middle East, added: “We’re proud to see the Axis AX system installed at such a prestigious location as Reel Cinemas in Bahrain. This project highlights the system’s ability to manage complex environments, easily integrating with other critical building systems while offering the flexibility to meet the unique demands of an entertainment venue. It’s a great example of how our technology delivers scalable, powerful fire protection for even the most challenging applications.” 

Reel Cinemas, now equipped with the Axis AX system, is well prepared to protect its visitors, providing peace of mind through advanced fire detection and control technology. As a venue with thousands of patrons passing through its doors daily, the reliability of the Axis AX system ensures that safety remains a priority without compromising the cinema’s sleek, modern design. 

This installation is a testament to Advanced’s ongoing commitment to providing robust and scalable fire protection solutions for entertainment complexes and beyond. With its ability to support intelligent devices and integrate with building management systems, the Axis AX continues to be the preferred choice for major installations in the Middle East and around the world. 

Axis AX is our complete solution for customers demanding a versatile fire alarm system of high-performance fire panels, audio systems, command centres and devices that’s fully UL 864 approved. The versatile system is suited to a wide range of settings, from mass transportation and industrial complexes to landmark developments, historic and public buildings. 

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Intelligent fire panels from global fire systems leader, Advanced, have been installed in Condor House, a prestigious £134 million Central London office building.

Situated at the prime London business address of St Paul’s Churchyard, the nine-storey commercial premises, Condor House stands adjacent to St Paul’s Cathedral and just meters from Fleet Street. Comprising 110,000 sq ft of high-quality office space, Condor House is home to a number of professional services firms including financial services provider Barclays Capital and investment bank Moelis & Company. Hailed by the installers as the “Engineer’s choice”, a network of Advanced’s flagship 4-loop MxPro 5 multiprotocol fire panels have been installed to protect the site.

The ‘closed’ nature of the system meant that the cost for alterations and maintenance was higher than the market price of an ‘open’ system. WFP integrated the MxPro 5 open protocol control panels, that recently received FM Approval to the EN54 standard, alongside Apollo’s XP95 range of detectors and interfaces. Advanced’s PC-based graphical interface package, detailing the building layout to make it straightforward for the security team to have visibility and control over the fire system, was also provided.

Advanced’s AdSpecials team were asked to design and build several custom panels including 200 zonal indicator panels, sprinkler indication panels and bespoke plant with key switch isolation controls to be installed in mobile racking units alongside the six 4-loop fire alarm panels. For customers requiring custom fire panels, Advanced’s AdSpecials team will work with them to design and manufacture unique panels and control interfaces for its fire systems, whatever the installation challenge.

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Meyer Bergman’s £260 million shopping and leisure complex, The Broadway in Bradford,  is protected by industry-leading MxPro 5 fire panels from Advanced.

The Broadway is the latest UK retail venture for Meyer Bergman, which also owns The Bentall Centre in Kingston upon Thames and London’s iconic Burlington Arcade. It is home to over 570,000 sq ft of retail and leisure units, plus 1,300 parking spaces. Advanced protects numerous retail destinations around the world, including Westfield Stratford City, in East London, and Harvey Nichols’ Birmingham store.

At the heart of The Broadway’s active fire protection system, which covers all areas of the shopping centre, is a network of 10 Advanced MxPro 5 intelligent multiprotocol panels. These are augmented with a TouchControl touchscreen repeater panel, a special evacuation zone control package, a BMS interface, and a bespoke PC-based graphical user interface.

TouchControl is a fully functional remote terminal and repeater, with a 10-inch touchscreen, that delivers new and innovative solutions including Active Maps and zone plans, which are easily added to the system from almost any drawing or image, even Google Maps. As well as graphical control and indication, the unique TouchControl interface offers fire panel, network control and reporting right down to individual device level, allowing users to immediately identify the location of a fire alert. Devices in fire, fault, disablement and test status can be controlled using dynamic colour-coded status buttons. TouchControl panels also run presentations or slideshows when not in active mode.

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Advanced’s high-performance, fault-tolerant MxPro 5 analogue addressable fire panels are providing industry-leading protection to all areas of the 22-storey building.

5 Aldermanbury Square is located in the City of London with the Eric Parry designed landmark delivering exceptional views across the London skyline. Fire safety and security specialists, Pacific Security Systems Ltd, was contracted to undertake the upgrade of the building’s current Advanced fire panel network. The existing system was an Advanced MX4000 so migrating the system over to new MxPro 5 panels was the obvious solution due to the useful backward compatibility. Since all works had to be completed overnight to ensure the system was fully operational during the day, this compatibility proved essential.

Pacific Security Systems was involved in the design, installation and commissioning of the fire system. 12 MxPro 5 intelligent fire panels were installed along with an Advanced graphics system and a two-stage staff alarm for false alarm management. Advanced’s special build service was also able to design and build a bespoke floor-standing double annunciator that sits on the network via the PENN network device and provides: zonal indication; sounder control; damper status and control; fire phone control; and sprinkler and wet riser indication. The Advanced system is linked to over 3,000 devices including access control systems, dampers, BMS and plant shutdowns. The system uses Apollo protocol and Discovery optical smoke detectors are installed throughout.

Kirk Short, Director of Pacific Security Systems Ltd, said “Advanced’s ability to provide a full package of panels, graphics and special-build service is why we have been specifying and installing their equipment for over 10 years. The MxPro 5 panels provide a powerful platform, comprehensive cause and effect functions, fast network and user-friendly controls and were the ideal solution for 5 Aldermanbury Square. Their backwards compatibility enabled us to upgrade the system overnight while maintaining essential fire protection throughout the refurbishment – no easy feat!”

Matthew Jones, Head of Sales for UK and Ireland at Advanced, said: “We are delighted that Advanced’s fire panels are providing essential fire protection to the RIBA-award winning 5 Aldermanbury Square. Our MxPro 5 panels are designed to make life as easy as possible, delivering robust protection that offers real peace of mind, all backed up by our highly rated technical support.”

MxPro 5 is the fire industry’s leading multiprotocol fire panel and is certified by FM Approvals to EN 54 Parts 2 and 4. It offers customers a choice of four detector protocols and a completely open installer network, backed up by free training and support. MxPro 5 can be used in single-loop, single-panel format, or easily configured into high-speed networks of up to 200 panels covering huge areas. Ease of installation and configuration, as well as its wide range of peripheral options, make MxPro 5 customisable to almost any application.

The MxPro 5’s stand-out false alarm management capabilities are available as standard. AlarmCalm delivers unprecedented control of verification and investigation delays. By dividing sites up into virtual false alarm ‘building areas’ independent of fire zones, much more precise control of false alarm management and reduction strategies can be achieved, that exactly fit the needs of each part of a building. An optional AlarmCalm button allows trained occupants to verify if they believe a local fire signal is a false alarm too – a highly effective way of eliminating unwanted alarms.

The MxPro 5 BMS/graphics interface allows BMS systems and graphical control PCs to be easily integrated with the MxPro 5 series of fire control panels and remote terminals using a simple RS232 connection. Multiple interfaces can be connected to the network catering for sites requiring control from a number of graphical PCs.

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